MCEC reveals their expansion to Executive PA members

The Melbourne Convention and Exhibition Centre has recently undergone an expansion that is sure to make it even more popular with those needing to organise meetings and events in Victoria’s capital.

Upon arrival, guests were treated to coffee prepared by baristas, before getting into the heart of the event.

To kick off the event, Frank Scifo, Senior Manager Meetings & Events, briefly welcomed the group – speaking about the partnership with Executive PA media, providing an overview of the MCEC expansion, including the Novotel Melbourne South Wharf which is directly connected via an internal walkway.

Executive Chef, Peter Haycroft was present and spoke to guests while the meetings and events team took them on a tour of the new spaces.

Guests had the opportunity to network in the Courtyard Room as they enjoyed a standing breakfast. The Courtyard Room overlooks an external courtyard.

Guests requested to see and were shown the spaces, including the Eureka Meeting Rooms and Sovereign Room (ball room).

One lucky guest even won a night at the Novotel Melbourne South Wharf, through the business card draw.

The event was a fantastic opportunity for the MCEC team to show Executive PA members all the new things it has on offer to fulfil their meetings and events needs.

What the organisers had to say… 

“The event was certainly a worthwhile exercise, particularly when one considers the objective of the event. From my perspective, our partnership with Executive PA is a year long partnership with the aim to create positive perceptions that, MCEC is set-up to deliver events of all shapes and sizes, however large or small.

This event provided a first hand opportunity to educate the EA and PA market of our capability to deliver an event in an intimate setting. Going one step further, the event also provided a perfect platform to demonstrate to the EA’s and PA’s that MCEC has highly capable and dedicated resources employed to service their market. Our Meeting & Events Sales Executives provide that all important, one point of contact service offering, offering assistance and advice for busy EA’s and PA’s across a diverse range of event categories.

Partnering with Executive PA has enabled MCEC to create new connections and showcase our capabilities to deliver truly unforgettable events and experiences. We understand that within the meetings and events market, the genuine connection formed between our sales executives and an EA or PA is what’s most critical. By fostering our customer relationships, we can work with them so that event ideas can be shared, shaped and developed to make the best use of our amazing facilities and state of the art technology,” Frank Schifo, Senior Meetings & Events Manager.